How to avoid confusing employers when you're switching industries

Whenever you apply for new job, employers will usually try to look you up online on LinkedIn.

However, if your work history doesn’t match your target 🎯 career path, it could cause some confusion.

Here are two ways to prevent this:

Take advantage of a career summary on your resume to briefly explain that you’re in the midst of a career transition.

You can also touch on this in your cover letter, if you’re including one

Create a professional website or landing page.

With the plethora of cheap options available (Wix, Squarespace, GoDaddy etc.), you can have a landing page up and running in a very short amount of time - you don’t even need to know how to code!

For the page’s URL, it should be something like FullName(dot)com.

Unlike your resume and cover letter, your landing page is not as limited by space, but you should still be mindful of reader engagement. You don’t want to overwhelm your page visitors with too much information.

Great ideas to include:

A FAQ section to address questions employers may have. Answer questions like:

  • Why are you making such a big change?

  • Why should someone hire you in this new field?

A project section to showcase some of the best/top projects you’ve worked on.


About the Author

James Cooper is a Certified Professional Resume Writer and has been in the recruiting, career coaching, and writing business for almost 14 years. He began his career recruiting for AECOM, a Canadian engineering firm, and he's gone on to work with and help professionals land roles at top Fortune 500 companies.

Have questions about resume writing? Reach out at

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